Category: Business and Management : Hospitality

This extra credit assignment requires you to review and critique an article. Your article MUST be related to Hospitality Digital Marketing, and must be at least 2 pages long (advertisements do not qualify). This extra credit assignment is worth 30 points. Your article review/critique MUST be minimum 600 words. You MUST include the link of your…

Please click the link Customer Engagement 2014-1.pdf Download Customer Engagement 2014-1.pdfto download the study. This study includes 2 reports: 1. Restaurant Report (Page 6) 2. Lodging Report (Page 15) – Please read the Introduction section on Page 4. – Select one of the reports (Restaurant Report or Lodging Report) and write a one page summary (double space)…

Since the final project due is two weeks away and it is time for you to review your work so far and start finalizing the project. If you are working in a team, only one submission is required.  Please indicate all team member’s names at the beginning of the progress report. ☛  Submit a brief summary of progress reports…

After reading Chapter-11, please answer the following questions:  When constructing a digital marketing plan, what resources should be considered and why? What are the key factors involved in creating a social media campaign and why are these important? A step-by-step guide to structuring a digital marketing plan in 2020 (wearemarketing.com) Read Chapter-11 before you start…

Please click the link The Development of Responses to Social Media.pdf Download The Development of Responses to Social Media.pdf to download the case and answer the following 3 questions: How do you let others know when you have had a good or bad service experience? Why do you think consumers think websites, like TripAdvisor®, are important? What impact could responses…

Please click the link to Case Study (Social Media).pdf Download Case Study (Social Media).pdfdownload the case study and answer the questions at the end. – Read Chapter-5 before you start your assignment.  – Your answers for each questions MUST be minimum 150 words. – You MUST submit your answers through Webcourses. – Any assignment submitted to my e-mail WILL NOT…

Service Issue: Enhancing Customer Experience Through Personalized Service Project Objective: To improve guest satisfaction and loyalty by implementing personalized service strategies in a hotel setting, aiming to increase overall guest satisfaction scores by 15% within six months. Introduce the topic and its background: What it is and more importantly why it matters? ( 1-2 paragraphs) Discuss…

Please click the link CASE STUDY (Content Marketing)-1.pdf to download the case study and answer the questions at the end. – There are three questions and each question is worth 5 points. – Read Chapter-4 before you start your assignment.  – Your answers for each questions MUST be minimum 150 words. Digital MarketingISBN: 9781529786422Authors: Annmarie HanlonPublisher: SAGEPublication Date: 2021-12-15Edition: Second Edition

Read Chapter-3 before you start your assignment.  – Your answers for each questions MUST be minimum 150 words. Digital MarketingISBN: 9781529786422Authors: Annmarie HanlonPublisher: SAGEPublication Date: 2021-12-15Edition: Second Edition

Please click the link Assignment- 2 (Case Study- 10 Points).pdf to download the short case study and answer the questions at the end. – There are four questions and each question is worth 2.5 points. – Your answers for each questions MUST be minimum 150 words. Even though the chapters are related to the case study questions, you…