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Watch the video “The Ultimate Cash Crop: Your Children (Affluenza)” (1997) (below) and answer the questions.
Affluenza will expose you to the problem of overconsumption and its effects on the society and the environment. This video takes a hard, sometimes humorous look at the American passion for shopping, and how it leads to debt and stress for families, communities, the nation and the world. It also explores the strategies used by marketers to sell products to young people. It ultimately reveals the forces that have dramatically transformed us from a nation that prized thriftiness — with strong beliefs in “plain living and high thinking” — into the ultimate consumer society.
Succinctly answer the following questions in paragraph form:
1. What is Affluenza? Why is it perceived as a problem?
2. Symptom: Shopping Fever: In what sense is shopping therapy?
3. Symptom: Stress: Why does the consumer lifestyle tend to lead to a stressful life?
4. Symptom: Material Boys and Girls: Why are children so materialistic?
5. Symptom: A Rash of Bankruptcies: Credit cards—buy now, pay later: US 4% savings rate vs. Japanese 16%; more bankruptcies than college graduations. Why are these stats important?
6. Symptom: Social Scars: Explain how widening gap between rich and poor feeds consumerism and makes materialism an ideal of good life.
7. Symptom: Global Infection: how does globalization contribute to consumerism and what would be the environmental consequences of a global consumption boom?
video link provided here only use this source for doing this assignment.
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