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You will use the various analytical tools presented in the course to provide a SWOT (strengths, weaknesses, opportunities, threats) analysis for Tesla Motors. Once the SWOT analysis has been generated, you will discuss how this information might be used in terms of making strategic decisions for the company. You will also discuss what makes a strategy either successful or unsuccessful and how the SWOT analysis can affect the overall success or failure of the strategy. Finally, you will use your analysis to create a business strategy for the company in task 2. A. Evaluate what makes a strategy either successful or unsuccessful by doing the following: 1. Discuss how the creation of the vision, mission, and values statements are critical in the formation of the overall strategy. 2. Discuss the importance of leadership team buy-in of the strategy. 3. Discuss the use of at least two analytical tools in performing a situational analysis. 4. Discuss the importance of having the appropriate alignment between strategy, people, and corporate culture. a. Discuss the role that this alignment plays in determining the success or failure of the business strategy. B. Perform a SWOT analysis for a company with which you are familiar or where you are presently employed by doing the following: 1. Analyze the strengths, weaknesses, opportunities, and threats of the company. C. Discuss how the SWOT analysis from part B impacts your company’s strategic decisions. D. Acknowledge sources, using in-text citations and references, for content that is quoted, paraphrased, or summarized. E. Demonstrate professional communication in the content and presentation of your submission. You will use your analysis from task 1 to create a business strategy for the company in task 1. While there is no minimum length, this business strategy should be concise while addressing all the topics listed in the prompts below. A. Create a business strategy in report format by doing the following: 1. Create an executive summary that includes the following points: • the vision, mission, and value statement of the business • the execution of a strategy • the financial evaluation of the strategy • a conclusion or summary of the business strategy 2. Discuss the vision, mission, and values statement completed in task 2, part A1. 3. Justify the analytical tools used in developing your strategy. 4. Include the detailed SWOT analysis from task 1. 5. Discuss your plan for maintaining competitive advantage. 6. Discuss the implications of competing in international markets. 7. Discuss a diversification strategy that should be considered in your business strategy. 8. Discuss at least one ethical consideration of your strategy. 9. Discuss your planned execution of the strategy. 10. Discuss how you would use ROI (return on investments) and cost-benefit analysis as part of your business strategy. 11. Create a conclusion for your business strategy.
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