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For this assignment you are going to use the topic you picked already which I uploaded the paper you just did for me.
Time Expectation: This is one of the longer assignments for this module, and it should take you approximately 60 minutes to complete. It is an important one for you, though, as you need to have a good grasp over your resistant audience and understand their claims, reasons, assumptions, and evidence.
It is difficult to write an effective persuasive argument if you do not have a specific resistant audience that you can identify and understand. This means you need to research your audience as well as your topic. Understanding your audience is essential for creating audience-based reasons.
For this assignment, please follow these steps:
Identify your topic
Example: Persuading developers and architects not to tear down old buildings when designing urban spaces.
Identify who your intended audience is. Be as specific as possible and find an audience that is resistant (i.e., they don’t already agree with you) but also persuadable.
Example: Gensler, a large architecture firm that has shaped urban landscapes with new designs, yet who also have a stated commitment to sustainable building practices.
Answer the questions in Invention Activity: Choosing and Analyzing Your Audience (p. 122) in Chapter 3 Download Chapter 3. They are listed here:
1. What does your audience have at stake when it comes to your issue? Why is it important to them? Why would they be interested, therefore, in reading what you have to say?
2. What position does your audience hold regarding this issue? How is this position different from yours? Why do you think they hold this position? That is, what reasons do they have, or what values or assumptions do you need to be aware of? (Note: if possible, you may want to find a mission statement or some evidence of what your audience values.)
3. List at least two reasons with which your audience supports their main viewpoint about this issue. How can you respond to these reasons? How will your audience accept your rebuttals?
4. What assumptions underlie the audience’s own argument regarding this issue? Does the audience offer any backing to support those assumptions? What are points of agreement, or areas of common ground, that you share with your audience? (Note: if you hold nothing in common, your essay will be impossible to construct.)
5. What type of research and outside sources do you think your audience expects and respects?
Find and discuss one source that shows your resistant audience’s perspective. (Reminder: This source should not agree with your own position.)
Cite the source.
Summarize the source in a couple of sentences.
Evaluate the credibility of the source in one paragraph.
Explain how this source might challenge your own argument; in short, what do you need to do counter the claims, reasons, assumptions/beliefs, or evidence of this source?
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