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Watch the focus group located here: https://youtu.be/6zxGfPTt28E
Video is 1 hour.
For this video, provide an evaluation of this session. Include details about the length of discussion, size and make-up of the group, the moderator’s performance, the type of questions asked, etc.
Also, answer these 2 questions:
What key insight might the sponsor of this group take away from this session?
Would this insight have been possible through a quantitative survey instead of a focus group? Why or why not?
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