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There are two parts, the Durex VDay Campaign Proposal and the Lysol Dynamic Emails. The 2 parts of the assessment are as follows:
1)Using the Durex V-day Campaign overview for reference, please provide a proposal for the project leveraging the provided BAM proposal template.
2) Using the Lysol Proposal for reference, please write a creative brief (no template provided) for the creative team including a timeline with milestones and touchpoints (assumptions can be made for final delivery date, client feedback time, etc.)
The following brief concerns the Lysol Dynamic Emails:
Brief: The attached proposal is for BAM to create dynamic emails for Lysol leveraging external data. You are requested to develop a creative brief for the creative team including a timeline with milestones and touchpoints (assumptions can be made for final delivery date, client feedback time, etc.)
The Durex campaign and BAM proposal template are attached. As well as the Lysol proposal to write a creative brief.
Order from us for quality, customized work in due time of your choice.