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Please choose your own business case to analyse and write a report to
answer the following questions:
1.
Background information: Provide a brief
overview of the company, which is the subject of the case study, including
its history, products or services, and current situation.
2.
Problem or challenge: Propose what the
company’s main problem or challenge is, and explain why it is crucial for the
organisation to address this issue.
3.
Research question: Formulate a research question
that will address the main problem or challenge. This should be a clear and
concise statement.
4.
Methodology: Explain the proposed methodology
that will be used to investigate this research question, this should include:
a)
the types of data that will be collected and
analysed
b)
the sources of data and sampling approach
5.
A full justification for this approach
compared to other approaches, so detailing its validity and reliability
6.
Conclusion
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