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Discuss how Manchester City Football Club (MCFC) established competitive advantage? Discuss the circumstances where diversification created value for MCFC? What were the circumstances where it did not create value? Discuss how MCFC’s resources and capabilities influence its diversification decisions? Directions: Discuss the concepts, principles, and theories from your textbook. Cite your textbooks and cite any other sources if appropriate. Your initial post should address all components of the question with a 500 word limit. 2 references
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